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Krispy Kreme, Inc. (DNUT) Q1 2025 Earnings Summary

Executive Summary

  • Q1 2025 revenue was $375.2M and Adjusted EBITDA $24.0M, reflecting a divestiture-driven revenue step-down and margin compression from U.S. expansion and cybersecurity costs; Adjusted EPS was -$0.05 .
  • Results were below Street on revenue and EBITDA, while EPS was slightly better; the company withdrew FY25 guidance and gave Q2 outlook of revenue $370–$385M and Adjusted EBITDA $30–$35M, citing macro softness and McDonald’s deployment reassessment .
  • Management is pivoting to cash generation and deleveraging: discontinued the quarterly dividend, added $125M term loan capacity to pay down the revolver, and is evaluating refranchising of several international markets .
  • U.S. APD fell to $587 as mix shifted and discounting was reduced; management is closing 5–10% of inefficient DFD doors and accelerating outsourced logistics to improve cost predictability and margins .

What Went Well and What Went Wrong

  • What Went Well

    • Strategic reset to “profitable growth and deleveraging”: discontinued dividend and amended credit facility for $125M incremental term loan capacity to reduce revolver usage .
    • Operational simplification: outsourcing U.S. logistics is underway, with excellent service rates and predictable costs; target to fully outsource by mid‑2026, freeing teams to focus on serving consumers and efficiency in shops .
    • Continued brand activation and POA growth: Global Points of Access rose 21.4% YoY to 17,982, with progress in club (Costco) and secondary displays in mass/grocery; e‑commerce availability expanded at Walmart/Target/Kroger .
  • What Went Wrong

    • McDonald’s rollout: after initial marketing, demand fell below expectations; DNUT paused additional launches in Q2 while working with McDonald’s on visibility and operational simplification to reach a profitable model .
    • Margin pressure and lower leverage: Adjusted EBITDA margin fell to 6.4% (from 13.1% LY) on U.S. expansion costs and estimated ~$5M operational inefficiencies tied to the 2024 cybersecurity incident .
    • U.K. softness and retail channel headwinds: international Adjusted EBITDA margin declined 400 bps to 12.5% on lower volumes and deleverage; U.S. retail traffic remained soft and discount days were reduced to support cash and mix .

Financial Results

MetricQ3 2024Q4 2024Q1 2025
Net Revenue ($USD Millions)$379.9 $404.0 $375.2
GAAP Net Income (Loss) ($USD Millions)$37.6 $(22.2) $(33.4)
Operating Margin %(4.2)% (2.8)% (5.4)%
Adjusted EBITDA ($USD Millions)$34.7 $45.9 $24.0
Adjusted EBITDA Margin %9.1% 11.4% 6.4%
Adjusted EPS ($USD)$(0.01) $0.01 $(0.05)

Segment Net Revenues

Segment Net Revenue ($USD Millions)Q3 2024Q4 2024Q1 2025
U.S.$228.4 $245.1 $236.5
International$130.7 $138.4 $119.6
Market Development$20.8 $20.5 $19.0
Total$379.9 $404.0 $375.2

Segment Adjusted EBITDA

Segment Adjusted EBITDA ($USD Millions)Q3 2024Q4 2024Q1 2025
U.S.$13.9 $23.6 $15.9
International$22.8 $25.7 $14.9
Market Development$11.3 $11.9 $11.0
Corporate$(13.3) $(15.3) $(17.9)
Total Adjusted EBITDA$34.7 $45.9 $24.0

KPIs

KPIQ3 2024Q4 2024Q1 2025
Global Points of Access15,811 17,557 17,982
U.S. Sales per Hub (TTM, $USD Millions)4.9 4.9 4.8
International Sales per Hub (TTM, $USD Millions)10.1 10.1 9.8
U.S. APD ($ per door per week)$587

Guidance Changes

MetricPeriodPrevious GuidanceCurrent GuidanceChange
Net RevenueFY 2025$1.55B–$1.65B Withdrawn Lowered/Withdrawn
Organic Revenue GrowthFY 2025+5% to +7% Withdrawn Lowered/Withdrawn
Adjusted EBITDAFY 2025$180M–$200M Withdrawn Lowered/Withdrawn
Adjusted EPSFY 2025$0.04–$0.08 Withdrawn Lowered/Withdrawn
Q2 Net RevenueQ2 2025$370M–$385M New
Q2 Adjusted EBITDAQ2 2025$30M–$35M New
Capital ExpendituresFY 20256%–7% of net revenue Ongoing; Q1 at 6.9% of revenue Maintained (update on run-rate)
DividendOngoingQuarterly cash dividends (prior practice)Discontinued Lowered
McDonald’s DeploymentQ2 2025Ongoing rolloutNo new launches in Q2; reassessing for profitability Lowered/Paced

Earnings Call Themes & Trends

TopicPrevious Mentions (Q3 2024, Q4 2024)Current Period (Q1 2025)Trend
McDonald’s U.S. rollout~2,000 restaurants targeted by YE’24 (start in Chicago; expansion to OH/IN) In ~2,400 restaurants; demand dropped post initial marketing; pausing new launches in Q2 to improve visibility/operations for profitability Moderating growth; focus on unit economics
Cybersecurity impactsEstimated $11M revenue, ~$10M EBITDA impact in Q4 ~$5M operational inefficiencies in Q1; $4.4M remediation costs in “Other” Improving but still headwind
U.S. logistics outsourcingRFP launched in Oct; pilots in LA/DC Outsourcing underway; aim for full outsourcing mid‑next year; better service & cost predictability Executing; cost optimization
Discounting/mix strategyGlobal transformation; DFD + digital growth Fewer discount days; spotlight Original Glazed to drive value/margins; APD down to $587 Mix optimization; margin focus
International refranchisingEvaluating capital‑light model Exploring refranchise of ANZ, Japan, Mexico, UK/Ireland; proceeds to deleverage Asset‑light shift
Club/mass channelsCostco progress; International POA growth Secondary cabinets added; Sam’s pilot; e‑commerce via Walmart/Target/Kroger Expanding high‑volume doors

Management Commentary

  • “We are taking swift and decisive action to pay down debt, de‑leverage the balance sheet and drive sustainable, profitable growth.”
  • “We are partnering with McDonald’s to increase sales... and reassessing our deployment schedule... we do not expect to launch any additional restaurants in Q2.”
  • “We have made the decision to discontinue the quarterly dividend... this capital will now be used to pay down debt.”
  • “Our goal is to fully outsource U.S. logistics by the middle of next year... service rates are excellent, costs are now predictable, and we are seeing savings.”

Q&A Highlights

  • CapEx prioritization: capital reallocation to highest returns; rephasing related to McDonald’s; balance sheet strengthening is priority one .
  • Network pruning: exiting 5–10% of U.S. doors to improve profitability and mix .
  • Refranchising: process launched; focus on strong partners; proceeds to debt paydown (no specific timeline/cash target disclosed) .
  • McDonald’s demand dynamics: initial local marketing strong, then lower-than-expected post‑launch demand; working on visibility and cost cuts before expanding further .
  • Cybersecurity quantification: ~$5M Q1 operational inefficiencies were contemplated; back‑of‑house restoration is complete and efficiencies improving .
  • Sales per hub and retail softness: DFD and digital growth offset by retail softness and reduced discounting; U.S organic revenue -2.6% .

Estimates Context

  • Q1 (Street vs Actual): Revenue consensus $378.3M* vs actual $375.2M → miss; Primary EPS consensus -$0.053* vs Adjusted EPS -$0.05 → slight beat; EBITDA consensus $28.3M* vs actual $24.0M → miss.
  • Q2 outlook: Company guides revenue $370–$385M and Adjusted EBITDA $30–$35M ; Street will likely trim full-year estimates given withdrawn FY25 guidance and McDonald’s pause.

*Values retrieved from S&P Global.

Financials vs Estimates – Q1 2025

MetricActualConsensusDelta
Revenue ($USD Millions)$375.2 $378.3*-$3.1M → miss
Adjusted EPS ($USD)$(0.05) $(0.053)*+$0.003 → beat (slight)
Adjusted EBITDA ($USD Millions)$24.0 $28.3*-$4.3M → miss

*Values retrieved from S&P Global.

Key Takeaways for Investors

  • Near‑term: Expect estimate resets and heightened focus on Q2 delivery against tightened outlook; stock likely sensitive to McDonald’s unit economics and visibility improvements. Paused Q2 launches are a cautionary signal.
  • Medium‑term thesis: Asset‑light refranchising, logistics outsourcing, and door pruning should improve cash conversion and margins; execution will be key to re‑rating.
  • Margin rebuild drivers: discount rationalization, Original Glazed focus, outsourced logistics, and SG&A benefits from 2024 restructuring; watch APD stabilization and sales/door uplift in mass/club channels.
  • Balance sheet: incremental $125M term capacity and dividend halt increase flexibility to delever; monitor net leverage trajectory (Q1 at 6.1x vs 4.5x FY’24).
  • International: refranchising could surface proceeds to reduce debt and reduce capital intensity; U.K turnaround and Japan/Mexico network optimization are execution areas.
  • McDonald’s: profitability-first stance is prudent; proof points needed on demand stimulation (visibility, operations simplification) before broader rollout resumes.
  • Risk monitor: consumer softness in retail, cybersecurity residual impacts, currency headwinds internationally.

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